Key statistics of the food service segmentation
Deliverable Length: PowerPoint presentation of 8-10 slides
- Identify key statistics of the food service segmentation.
- Recognize market characteristics effecting industry conditions.
- Analyze food service reports on market size, trends, market segmentation, consumer attitudes and purchasing habits.
Library Research Assignment
You are making a presentation on the corporate performance outlook to the CEO and CFO of your company. Select a real-world example of either a fine-dining or casual-dining operator. You must conduct online research to complete this assignment. Complete a corporate profile of your chosen operation.
In your corporate profile, you must include the following:
- The name of the company you have chosen
- Sales data from last year
- Sales projections for next year
- Trends used by the operator to attract customers
- Number of outlets (corporate/franchises)
- The operator’s target market
Using the information gathered from your research, prepare a PowerPoint presentation. Be sure to prepare a complete and organized professional presentation. You are presenting this information to the CEO and CFO of your corporation.
- Analyze your research and findings. Based on your analysis, your final slide should include a list of at least 5 recommendations on how you think the company could improve profits for the following year.
- Be sure to use proper APA style and cite all sources.